About Us



SAE is beautifully carpeted over the Nilgiris and over time has earned a niche for itself in the tea industry. Kotada tea has wooed connoisseurs of tea and is eagerly sought after at auction centers – both for domestic sales and the overseas market. Direct exports to form part of the SAE portfolio.

Over a period of years the company has modernized the factories which has resulted in increased tea production. Both the factories manufacture high quality High Grown Orthodox Black and Specialty Teas and Welbeck produces certified Organic and Green Teas.

Both the factories are ISO 9001:2015 and FSSC 22000 certified with sound quality control systems as per international norms and standards. IMO, Switzerland, has certified that the agricultural production of Welbeck Estate is in compliance with the organic production methods as defined by Regulation (EEC) No. 2092/91 and as per USDA – NOP standards.

SAE attaches prime importance to the flora and fauna to maintain the ecofriendly environment and the teas are grown in a hazard and pollution free environment, maintaining ecological balance. Teas are 100 % pesticide free. Prime importance is given to employee welfare. It provides educational, healthcare and recreational facilities to its employees.

Area 1641 acres, consisting of Kotada, Deepdale, Crofton, Welbeck & Cairnhill Estates
Elevation Kotada, Deepdale, Crofton – 1500-1600 meters(4500 to 5000 feet above MSL).
Welbeck & Cairnhill – 2125 – 2345 meters (7010-7740 feet above MSL)
Rainfall 40 to 50 inches annually
Type of Tea Assam tea and China Jat tea – high yielding clonal teas
Processing Separate factories at Kotada and Welbeck.
Own, with modern machinery, employing Orthodox and CTC methods of manufacture, producing mid-country, strong teas at Kotada & light liquoring high grown quality organic teas at Welbeck
Annual Production 6 Lakhs Kgs
Productivity – Yield per Hectare 1700 Kgs
‘If a man has no tea in him, he is incapable of understanding truth and beauty.’

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